Ethiopian Airlines

A vibrant, content-led and modular WordPress website for Africa's largest airline.

Revamping and developing Ethiopian Airlines' magazine website Selamta

My client Ink Global had designed a new website for Ethiopian Airlines and as their Development Partner I turned it into a WordPress website to meet the needs of an airline.
Ethiopian Airline
4 weeks

A vibrant yet simple WordPress website

Their previous website was outdated and lacked visual appeal, so I used an AdobeXD design to create a modern and vibrant WordPress site that would capture readers' attention. The website needed to be able to convey colour and images in a way which did not deter from the overall readability of the articles.


A content rich WordPress website which grabs attention

The website created has a layout which is well-organised and flexible, allowing users to add and organise different types of content such as articles and listicles relating to different countries and cities with ease. Using various modules, users can flexibly build pages and articles, customize layouts and styles intuitively within each module.

The website features convenient ad spaces in the header, hero, and sidebar, as well as a module which can be placed in the articles that will display as directly from Google Ad Manager. This has allowed the client to offer even more effective and targeted advertising for its customers.

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