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    Ethiopian Airlines

    A vibrant, content-led and modular WordPress website for Africa's largest airline.

    Ethiopian Airlines — WordPress website case study screenshot by Lewis Edward
    At a glance
    Year

    2023

    Duration

    4 weeks

    Platform

    WordPress

    Services

    Web Development

    Stack06
    WordPressPHPWPMLACF ProREST APICustom Modules
    Brief02

    The challenge & the solution.

    The Challenge

    Ethiopian Airlines, Africa's largest airline, needed a content-led WordPress website that could showcase destinations, in-flight experiences and corporate news across multiple languages and regions.

    The Solution

    We developed a vibrant, modular WordPress website with full multilingual support via WPML, a rich destination content system and dynamic route maps. The bold colour palette and immersive imagery reflect the airline's Pan-African identity.

    Results03

    What we delivered for Ethiopian Airlines.

    Multilingual WordPress site with WPML support across 5+ languages

    Rich destination content system with dynamic route maps

    Modular design reflecting Ethiopian Airlines' Pan-African brand identity

    Visual journey05

    Explore some features.

    A WordPress Flexible article hero section
    01

    A WordPress Flexible article hero section

    Organised and dynamic content listing pages
    02

    Organised and dynamic content listing pages

    Other WordPress content types
    03

    Other WordPress content types

    Signposting to related articles
    04

    Signposting to related articles

    Article content styling  including quotes and image customisations
    05

    Article content styling including quotes and image customisations

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