Hubba

A contemporary, animation-rich custom WordPress website for Hubba, a market-leading waste management company.

About

A bespoke WordPress website to support a bold new brand refresh

Hubba is a forward-thinking waste management company whose old website no longer reflected its market-leading position or recent rebrand. Partnering with A-Side Studio, who led the new visual identity and UI, we were brought in to design and develop a bespoke WordPress website - turning their creative concepts into a fast, flexible and highly visual online presence that finally does the Hubba brand justice.
Stats
Client
A-Side
Timeline
6 Weeks
Year
2025
Goal

Turn a highly creative design into a robust, animated WordPress build

Working with A-Side Studio, a design agency based in Cornwall, we were tasked with building out a custom WordPress website that could handle a rich mix of animations, video and bespoke interactions. The brief was clear:

  • Deliver a pixel-perfect implementation of the supplied designs.
  • Bring the brand to life with animation, Lottie files and motion-led sections.
  • Keep the experience smooth, responsive and easy to manage in WordPress.

We needed to strike a balance between a playful, animation-rich front end and a solid, maintainable backend that Hubba and A-Side could rely on long term.

Result

An animation-rich WordPress site that makes waste management feel anything but dull

We custom coded a bespoke WordPress theme that closely matches A-Side’s Figma designs, paying attention to every detail so the live site feels as considered as the original concept. This project also pushed the animation side of our work: we implemented a range of carefully tuned Lottie animations and bespoke interactions, using references supplied by A-Side to create a smooth, yet bells and whistles experience.

Throughout the site, embedded video backgrounds add movement and energy, helping to explain what Hubba does in a more engaging way. Animated text sections, iconography and hover states guide users through key services, initiatives and resources, turning what could be a dry subject into an enjoyable, memorable journey.

Behind the scenes, the site is still a clean, modular WordPress build. Hubba’s marketing team can update content, resources and articles in-house, while A-Side can be confident the development, hosting and support reflect well on their own agency. The finished website is a brand-oriented, richly animated platform that we’d happily argue is one of the coolest waste management company websites out there.

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